Forget yogalates, Gymflex is the latest keep-fit craze

Wheatgrass. Visiting the hygienist. Sugar-free cupcakes. Why does everything deemed ‘beneficial’ have a bitter aftertaste?

Oops, I missed one – employee membership to the gym next to the office.

Surely not, you say. All those power plates, Dave the personal trainer, the fluffy towels, the steam room! It’s enough to put everyone in the mood for the Monday morning meeting. Isn’t it?

It certainly is, if all your employees like being up with sparrows, or have time to squeeze half an hour on the treadmill in between a sandwich and that report deadline, or really relish that special bonus commute at the weekend.

It sounds obvious, but benefits should be really beneficial. Not just a little bit beneficial but really, genuinely practical and completely, utterly flexible. That way, your staff can really make the most of their benefits package.

With Gymflex, employees can choose a club that’s good for them from a list of more than 1,500 – all the big ones, as well as smaller – outfits like British Military Fitness and Curves for Women. So if they don’t like Dave the personal trainer, they can have Shiva the local yoga instructor instead. It also means no more eye-watering fees – they get a discounted rate paid from their monthly salary.

As an employer, choosing Gymflex as part of a discount portfolio allows you to wave a flag for genuine staff wellbeing, especially when offered alongside other genuinely beneficial benefits like a cycle to work scheme. It will help you meet your corporate social responsibility targets, and it’s no hassle whatsoever, because Gymflex will take care of the legwork.

So there you have it – a flexible deal that tastes very sweet indeed. And there’ll be loads more room on those power plates.